Dheeraj Sharma IIM Rohtak – Driving a New Era of Leadership in Indian Management Education

Prof. Dheeraj Sharma: Transformative Leadership at IIM Rohtak

Prof. Dheeraj Sharma, Director of IIM Rohtak, has emerged as a visionary leader in India’s management education landscape. Under his dynamic leadership, IIM Rohtak has rapidly grown in academic excellence, research output, global partnerships, and institutional reputation.

Through a strategic mix of innovation, discipline, and academic focus, Prof. Sharma has redefined the standards for leadership at Indian Institutes of Management.

Dr. Dheeraj Sharma, Director of IIM Rohtak, visionary academic leader

Academic Journey and Global Pedagogical Expertise

Dr. Dheeraj Sharma holds a Ph.D. in Marketing with minors in Psychology and Quantitative Analysis from Louisiana Tech University, USA. He brings a global perspective to Indian management education, having taught at leading institutions in North America, Europe, and Asia.

His interdisciplinary training enables him to integrate behavioral science with marketing strategy, creating a holistic and forward-thinking approach at IIM Rohtak.

Revamping IIM Rohtak with Purpose-Driven Leadership

Since taking charge, Dheeraj Sharma at IIM Rohtak has introduced several transformative initiatives:

• Launch of innovative academic programs

• Expansion of digital infrastructure

• Enhanced focus on institutional discipline and values

His leadership philosophy—anchored in ethics, national service, and strategic thinking—draws from his collaborative work with the Indian Armed Forces and other public sector bodies.

Research Excellence and Global Recognition

Prof. Sharma has authored over 100 research papers published in prestigious journals such as:

• Journal of Business Research

• Journal of Business Ethics

• European Journal of Marketing

• Journal of Consumer Marketing

His research spans:

• Workforce motivation and behavioral channel theory

• Cross-cultural branding and marketing dynamics

• Business ethics and personal selling strategies

• Human interactions in digital and social media marketing

As a former Associate Editor of the Journal of Marketing Channels, Prof. Sharma brings editorial excellence and global scholarly stature to his current role.

Industry Interface and Policy Impact

Beyond academia, Dheeraj Sharma of IIM Rohtak is actively involved in consultancy and executive training. His collaborations span leading companies like:

• Tata Motors

• Mahindra & Mahindra

• Ambuja Cements

• Exide Industries

He has also contributed to strategic programs for ministries such as the Ministry of Home Affairs and the Ministry of Youth Affairs & Sports. His role as an advisor to the Indian Army’s Management Studies Board reflects his alignment with public service and national policy goals.

Elevating the National and Global Profile of IIM Rohtak

Under Prof. Sharma’s leadership, IIM Rohtak has:

• Expanded student intake capacity

• Built global academic collaborations

• Gained stronger industry recognition

His vision aligns academic integrity with real-world relevance, positioning IIM Rohtak as a top-tier B-school producing leaders equipped for global challenges.

Conclusion: Dheeraj Sharma IIM Rohtak – A Model of Modern Academic Leadership

Prof. Dheeraj Sharma’s leadership at IIM Rohtak exemplifies how academic vision, policy engagement, and ethical values can converge to reshape an institution. With a focus on global standards and Indian ethos, he continues to elevate IIM Rohtak into a world-class management institution.